Seth Kramer

About the author

Seth Kramer

Co-Founder, FlashCater

I co-founded FlashCater with Josh Cohen after we spent years building and running Elevate Meal Plan, a food ordering platform that processed millions of orders across hundreds of restaurants in five cities. My side of that business was demand: the cold outreach to offices, the in-store materials, the follow-up that turned a first order into a standing account.

FlashCater does that work for independent restaurants. We build the list of businesses near you, run the outreach, and follow up until the office reorders, for a flat $400 a month with no commission. The articles here are the same playbook, written down.

Most of what I write is about the money side of restaurant catering: what marketplaces like ezCater actually charge, when paying commission makes sense, and how to win office accounts directly. Every rate is checked against the provider's own documentation and dated, because restaurants make real decisions on these numbers.

If you spot an error or have a payout statement that doesn't match what I've written, email me at seth@getflashcater.com. I'd rather fix it than be wrong in public.

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